Saturday, November 19, 2011

Manhood On A Can: The Schmidt Beer 'Sportsman' Series

If you're a guy who grew up in the 60s and 70s, what it meant to be a man seemed clearly defined. I'd say that the marketing guys at Schmidt Beer got the visuals pretty close when they came up with their can design. 





2 comments:

  1. Awesome! Do the cans come to life after you drink the hooch?

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  2. Hooch? The fine folks of Philadelphia might politely object to that term being applied to their signature contribution to the brewing arts, Sir.

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